The new year is here, and it may be time to re-evaluate some of your trade show display components. You don’t need to purchase a massive island exhibit to stand out on the trade show floor. Using backlit elements in your booth will give you many advantages that a traditional display simply can’t.
Stand out amongst competitors
The number one goal for most exhibitors is to stand out from their competition on the trade show floor. With rows and rows of similar-looking booth spaces, when an attendee is walking the show floor, their eyes will immediately fixate on a backlit booth. This will increase the chances of them entering your booth and gaining new engagement and leads.
More focused branding message
Looking to increase brand awareness, or perhaps you are going through a full rebrand? Adding backlighting will help illuminate your branding message so it will be seen glowing from across the show floor. If you are adding text to your display, the LED lighting will also make the text crisp and easier to read. If this is your goal, make sure to also use bright colors that will help the display pop even more.
Allows for a portable or fully custom option
Adding LED lights is possible for several different display sizes, including portable displays. You can also add graphics on both sides of a standalone unit, allowing you to have two separate messages on one frame. Most backlit frames also allow you to change your message from show-to-show with ease. Skyline Sector 5 can work with you to achieve your goals and allow it to be fully custom to your brand.
High-quality display for an affordable price
One misconception when it comes to adding backlighting your trade show display is that it is expensive. In reality, incorporating this can be less expensive, since LED lights are very affordable. Going with this option will help create a better experience in your booth, while also increasing your ROI.
Want to get started on your backlit trade show display? Contact Skyline Sector 5 today and we will help you get started!
About Skyline Sector 5
Since 2001, Skyline Sector 5 has been dedicated to building purposeful experiences for its clients, crew and community. These experiences can take place anywhere, but they typically happen at exhibitions, activations, retail environments and events with the goal of captivating imaginations and forging real connections between brands and consumers. Sector 5 offers portable, modular and custom-made spaces that are backed by the company’s consultative process and over 15 years experience in the event marketing industry. In addition, Sector 5 provides in-house design, event management and installation and dismantle services as well as premier rental spaces to meet all of its clients’ needs. As the recipient of numerous design and corporate awards, Sector 5 is consistently recognized as one of the top event marketing companies in Texas and across the worldwide Skyline network.